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Latest

  • The Metaverse: A New Way for Banks to Engage Youths
    An array of brands are beginning to build a metaverse infrastructure. One industry however has not been quick off the mark...banking.
  • What the metaverse means for brands and agencies
    The metaverse was first coined almost 20 years ago by Neal Stephenson in the science fiction novel Snow Crash. He described the metaverse as being a virtual space where people could present themselves digitally. Smart guy.
  • Why conversations are key to digital marketing success
    The tail end of the 90s heralded the very beginning of marketing’s long term love affair with the internet. A relationship that has altered the way brands communicate with consumers forever. It started with enabling people to find and receive information, but boy has that changed. We’re looking at you, social media.
  • The Experts Shaping the Future of the Metaverse
    The agencies leading the metaverse-agenda come together to answer the important questions

Highlights

  • Rise of the Finfluencer
    A roundtable taking a deep dive into the rise and impact of influencer marketing across financial services
  • Rise of the Finfluencer: top takeaways for any FS brand looking to leverage influencer marketing
    There’s a bit of an elephant in the room when it comes to the playing field of influencer marketing in the financial services space...
  • What the metaverse means for brands and agencies
    The metaverse was first coined almost 20 years ago by Neal Stephenson in the science fiction novel Snow Crash. He described the metaverse as being a virtual space where people could present themselves digitally. Smart guy.

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All

  • The Metaverse: A New Way for Banks to Engage Youths
    An array of brands are beginning to build a metaverse infrastructure. One industry however has not been quick off the mark...banking.
  • Rise of the Finfluencer
    A roundtable taking a deep dive into the rise and impact of influencer marketing across financial services
  • Rise of the Finfluencer: top takeaways for any FS brand looking to leverage influencer marketing
    There’s a bit of an elephant in the room when it comes to the playing field of influencer marketing in the financial services space...
  • Alcohol Roundtable
    With the market for Low & No products having exploded over the last couple of years and the growth showing no signs of slowing, it is an incredibly exciting time for the category
  • Staying in Tonight
    Following the explosion of eCommerce sales in 2020, and the ever-increasing popularity of DTC services and last-mile delivery apps in 2021, the question is: where are the opportunities for drinks brands?
  • Drinkin Culture
    We look at the evolution of the opportunities for drinks brands in brand partnerships, particularly how to engage with fans by tapping into contemporary culture
  • Green Friday?
    With sustainability key for brands going forward, how can that be aligned with the idea of Consumerism and Black Friday?
  • What the metaverse means for brands and agencies
    The metaverse was first coined almost 20 years ago by Neal Stephenson in the science fiction novel Snow Crash. He described the metaverse as being a virtual space where people could present themselves digitally. Smart guy.
  • Why conversations are key to digital marketing success
    The tail end of the 90s heralded the very beginning of marketing’s long term love affair with the internet. A relationship that has altered the way brands communicate with consumers forever. It started with enabling people to find and receive information, but boy has that changed. We’re looking at you, social media.
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